Behind the Design: Lush Greenery

We’re as excited as brides to check out the latest design trends at Bridal Extravaganza of Atlanta. Our January 2017 show had a particularly stunning design inspired by Pantone’s color of the year, and a trend we’ll never tire seeing: Greenery. 

Here’s a look behind the scenes of the lush design with J. Wilbur of Eventscapes. 

What was your inspiration for this design?  We created our stunning showpiece around the concept of “Greenery” – the Pantone color of the year.

What color schemes, textures and themes were included? We focused on primarily green flowers (which for a long while, brides did not know existed), dramatic white phaleanopsis orchids and hand selected foliages. The textures were intense as we created our “tabletop” design along a row of hedges, that could easily be made into a communal table with an extra layer of glass! The hedges were softly lit on top with the latest LED battery op lights. Atop the hedge row were long neck vases allowing the phals to be the focal point, while lush floral created the base; white and greenery hydrangea, green roses, white stock and lively green hypericum berries. 

What’s your design process like? It starts with identifying a bride’s vision or color scheme. With either of these in place,  we begin to talk about style and the overall tone for the wedding. Believe it or not, it is not always “romantic.” Some brides prefer an edgy look with stark design styles while others may prefer vintage or classic!. Once the style is selected, we discuss the options of containers and fabrics to create the look, and continue until the overall feeling is expressed. From these inputs, we create a story style proposal that walks a bride through the day from start to finish. This is one of my favorite parts of the process. While time consuming, brides love to hear the story of their day. Once they take a few days to process, we sit down again and tweak or change the vision, or move forward as-is. 

What keeps you inspired?  I enjoy the company of other great designers and event professionals in the industry, locally, nationally and internationally. The time spent with others is often the greatest education and certainly the most memorable. Conferences and continuing education are also great inspirations,  as well the clients themselves!

What is your favorite thing about weddings?  I enjoy working with other event professionals throughout the creation process as well as the day of.  I also love when a bride tells me “this is perfect, it is more than I expected” or “you made my wedding exactly what I wanted.”

Meet J. Wilbur with Eventscapes at the Bridal Extravaganza of Atlanta on August 13th at Southern Exchange at 200 Peachtree!

Display Contributors:

Floral Design: Eventscapes

Venue: Ventanas

Photography: Janet Howard Studio

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